FB/IG/IGS Placements Each Drive Unique Ad Results
/
In an effort to create the most value for artists, we tested how Facebook, Instagram Feed, and Instagram Story placements impact how an ad is received by audiences.
Read More
‘Lifestyle’ Audiences on Snapchat Drive Engagement Efficiently
/
We created a new ‘Lifestyle’ audience on Snapchat and compared its performance against our standard prospecting and custom audiences.
Read MoreWhat Works Where? Social Media Platforms and the Creative Content that Performs Best
/
Different content is best suited to different social media platforms, and understanding the appropriate strategy in each use case will lead to greater marketing success.