Free Guide
3 Steps to Better Music Marketing Reporting
While most music marketers know that reporting is important, many still struggle to put it into practice. Learn how to make effective artist marketing reports that help you save time, demonstrate value, and prove ROI.
Free Guide
7 Music Marketing Case Studies To Inspire Your 2022 Strategy
Get detailed tactics and strategies to help you achieve your artist marketing goals in 2022. From audience growth to streaming targets to merch sales and across TikTok, Spotify, and Instagram, and more.
Free Guide
Creative Best Practices for Recorded Music Marketing
This guide provides an inside look at the creative best practices Wavo uses to run effective record marketing campaigns for both new artists and global superstars.
Free Guide
Spotify Audio Ads: A Guide for Music Marketers
With over 300 million users and built-in targeting based on their listening habits, Spotify is the natural choice for music advertising.
Find out what it takes to create compelling Spotify Audio Ads for your artists—and how to serve them to audiences you’ve never been able to reach.
Free Guide
How to Create a Live Event Marketing Strategy in 2021
More than a year after the global pandemic disrupted live events—venues in certain markets are ready to welcome back music fans.
To help you plan ahead, here's our guide to creating an event marketing strategy that reaches your target audience and drives ticket sales
Free Guide
Tips for Music Marketers: Merch Creative Best Practices
Backed by data from over 250 artist merchandise campaigns, this guide includes: Creative tips that drive conversions, ad specs for Google, Facebook, Instagram, and Snapchat, and content that gets banned.
