Marketing and Analytics Solutions for the Music Industry

 
 
 
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Track what matters.

Connect your marketing data and identify more opportunities to grow with analytics products designed
for the music industry.

 

Market Analysis

Understand artist performance on streaming and social platforms, see audience demographics, and compare trends with similar acts.

Sales and Marketing Analytics

See which channels and touchpoints are driving conversions in an easy-to-read and real-time dashboard.

Market Intelligence Analytics

Receive at-a-glance daily updates on campaign performance to share with team members and stakeholders.

Data Discovery and Visualization

Get a post-campaign analysis report including goal completion rate, key takeaways, and data visualizations.

 
 
 

Integrate Wavo products with industry expertise.

 
 

Work with a team of music, advertising, and automation experts to develop, execute, and optimize marketing campaigns that span the industry.

 
 

Recorded Music

Engage existing fanbases and find new audiences with recorded music campaigns across social, search, and streaming.

Live Events

Drive down vacancy rates, increase artist revenues, and improve relationships with artists, talent agents, and event promoters.

Merchandise

Incentize fan purchases, boost chart positions, and capture audience attention with bundles and exclusive items.

Influencer

Raise awareness for songs through organic influencer networks and take content creation and distribution off your hands.

 
 

Wavo x Spotify Ad Studio

The landscape of music marketing has changed, and Spotify Ad Studio is becoming an essential channel to reach audiences where visual media can’t. Watch how we use the platform to understand listener engagement.

 
 

Read our latest research

 

Hear from music industry leaders