Beyond the Breakthrough: What's Next for Artists

Beyond the Breakthrough: What's Next for Artists

For an up-and-coming artist in today’s technologically-driven music landscape, a “viral” moment is often highly sought after, as it brings newfound attention and potential new fans to the forefront. But while a big highlight moment has the power to elevate an artist’s career, the way they leverage it – and follow up – is equally, if not more important.


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Leveraging Artist Grants to Maximize Marketing Success

Leveraging Artist Grants to Maximize Marketing Success

In this article, we will explore how, with the approval of artist grants, we can collaborate with you to run targeted digital campaigns, leveraging our expertise and experience to optimize results.


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Why Spotify Won’t Raise Prices Anytime Soon

Why Spotify Won’t Raise Prices Anytime Soon

In this article, we will explore why Spotify is likely to maintain its current subscription pricing until fan reliance on streaming recommendations grows. Until then, Spotify seems to have a different vision for how to improve artist’s revenues - supporting fan transactions.

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Which Meta Platform is Best at Driving Clicks for Ticket Sales?

Which Meta Platform is Best at Driving Clicks for Ticket Sales?

In this case study, we look into whether Instagram or Facebook is better at driving clicks specifically for touring and event ticket sales.

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