Instagram Dark Ads vs. Boosted Posts: How Do They Compare?
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We compare the value for artists between two popular types of Instagram sponsored posts: Boosted Posts and Dark Ads.
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Spotify Related Artist Fans Targeting vs. Real Time Context Targeting: Which Audience Drives More Streams?
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We compare these two types of targeting to understand which drives more value for artists.
Read MoreMusic Videos vs. Visualizers: Which Video Type Drives More ThruPlays on FB/IG?
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We look at the difference in ad performance between two pieces of artist content used to promote new music releases: music video snippets and visualizers.
Read MoreWhat’s New in Marketing Analytics: Introducing Digital Marketing Benchmark Dashboards
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Aggregate all your campaign data together to compare the success of different channels, set performance targets, and manage spend.
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