How TikTok Boosted Posts Help You Beat the Algorithm

How TikTok Boosted Posts Help You Beat the Algorithm

In this blog post, we'll explore 5 reasons why TikTok boosted posts are so effective for music marketing, and how they can help you grow your audience and connect with your fans.

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Why Spotify Won’t Raise Prices Anytime Soon

Why Spotify Won’t Raise Prices Anytime Soon

In this article, we will explore why Spotify is likely to maintain its current subscription pricing until fan reliance on streaming recommendations grows. Until then, Spotify seems to have a different vision for how to improve artist’s revenues - supporting fan transactions.

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Which Meta Platform is Best at Driving Clicks for Ticket Sales?

Which Meta Platform is Best at Driving Clicks for Ticket Sales?

In this case study, we look into whether Instagram or Facebook is better at driving clicks specifically for touring and event ticket sales.

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Breaking Records in a Hyper-Competitive Music Landscape: The Power of Paid Advertising

Breaking Records in a Hyper-Competitive Music Landscape: The Power of Paid Advertising

This article shares elements of Wavo’s 2023 single release strategy and makes the case for paid media as an essential component to a successful single launch.


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