Maximizing Merch ROAS and Chart Performance with Pixels
/In the streaming era, artist merchandise is a key way for supporters to demonstrate their fandom and contribute directly to revenues for artists. This is especially relevant in light of Billboard's recent decision to allow select merch bundles (now called ‘Fan Packs’) to count towards charting and album sales. This blog post explores the concept of utilizing pixels in this context and discusses their significance within a number of use cases.
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