Spotify Related Artist Fans Targeting vs. Real Time Context Targeting: Which Audience Drives More Streams?
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We compare these two types of targeting to understand which drives more value for artists.
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Music Videos vs. Visualizers: Which Video Type Drives More ThruPlays on FB/IG?
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We look at the difference in ad performance between two pieces of artist content used to promote new music releases: music video snippets and visualizers.
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