What's New in Wavo Marketing Analytics: January 2021

Highlights include white label dashboards for greater artist brand visibility. Plus, features that allow you to organize dashboard access and data privileges by teams. See more Marketing Analytics for Music features on the product page.


1. Boost Brand with White Label Dashboards

Use Wavo’s white label option to customize the look and feel of your analytics dashboards—including color, logos, and URLs—to match your artist or organisation and keep a consistent appearance.

Marketing Analytics Dashboards White Label

2. Build Multi-User Analytics Teams

Build teams based on your company structure. Easily create multi-user teams with access to unique reporting based on their specific needs. For example: high-level KPIs for leadership, music-specific metrics for streaming, and product data for merchandise. Add, replace, or remove users as campaigns progress.

Build teams around artists. Connect multiple users to a single dashboard based on pre-selected artist names or rosters. Make it easier to share crucial information between stakeholders during a release or event rollout.

Build greater data visibility. Enable cascading permissions that put the right data in front of the right people. Track and filter changes at the user level to understand who has been working on what, and when. Update user roles and access as needed.

Marketing Analytics Dashboards Data Permissions

Get monthly Marketing Analytics updates delivered straight to your inbox.