Influencer Marketing Gallery

61% of consumers (aged 18-34) say authenticity is the most important attribute of an influencer. But what does authenticity even mean?

If you want to create great music ads, it's vital to understand what's happening in the digital landscape. In this post, we look at five digital trends shaping music advertising, and how to respond.

In this post, we consider why more than half (61%) of Instagram Stories users watch with sound on.

88% of US consumers use a second device, like a smartphone or tablet, while watching TV. We examine the trend and what it means for the music industry.