Bot Vote Detection at Wavo
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Our software architect and developer discusses the tools we use to detect bot activity within our remix competitions.
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Wavo is Generating Thousands of Quality Facebook Likes
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Recently, our team was asked to develop a campaign aimed at generating Facebook likes for a rising hip-hop artist. In this case study, we’ll briefly discuss how we were able to generate 19,000 new fans at a cost of about 10 cents per user. We'll dive into the specific techniques we used to attract real fans, using Facebook's advertising platform in combination with our own first party data and expertise in digital music advertising.
Read MoreWavo's Event Marketing Playbook
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Wavo’s approach and services are easily tailored to the specific needs of event marketing teams, agents, managers, and artists, regardless of event type, or genre of music promoted.
Interested in learning how we reach your fans? Wavo employs a unique combination of the following targeting methods in each of our advertising campaigns...
Read MoreHow Today's Top Publishers are Boosting Site Credibility with Wavo
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Wavo goes a step further than other native solutions; We don’t just style ads to fit in with your interface, we use contextual targeting to tailor the content so that it matches your editorial. If you’re a hip hop site for instance, we’ll only display content from leading hip-hop artists, as well as labels and companies that sponsor hip-hop related content. Because we exclusively work with clients involved in the creative industries, we can ensure that our native ads will always be brand appropriate.
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