How to Use the Executive Audience Dashboard
/Unlock the Link Between Your Audience Reach and Streaming Success
Understanding the relationship between audience engagement and streaming performance has never been more critical. That’s why we built the Executive Audience Dashboard — your go-to tool for real-time release monitoring and actionable insights across your roster.
Designed specifically for label executives and marketing leads, this dashboard helps you benchmark success, optimize future campaigns, and maximize release week impact with clear, data-driven evidence.
⚡ What It Can Do
With the Executive Audience Dashboard, you can:
Track release week performance with day-one and week-one reach, streams, and audience penetration metrics
Compare artist performance against roster peers or an artist’s own historical benchmarks
Spot trends and surface insights instantly using the Executive Audience Dashboard Assistant powered by AI
Access daily-updated data sourced from Instagram Organic Page Insights and private streaming metrics
Perfect for making fast, informed decisions around promotion, budget allocation, and next steps post-release.
🧠 How to Start Using It
Open the Executive Audience Dashboard in your Wavo portal
Use the Filter Panel to select Artist, Release Name, Client, and Release Date
Explore the Audience Penetration by Release Table to view detailed audience and streaming metrics
Chat with the Executive Audience Data Assistant to uncover deeper insights across hundreds of releases
The dashboard updates daily and gives you a real-time pulse on what's working — and what needs action.
💬 What to Ask the Executive Assistant: Example Prompts
Use natural language to unlock powerful insights with ease:
📊 Roster-Wide Trends
“Compare and contrast some of the top performing and worst performing releases this month and identify trends.”
🎶 Specific Release Analysis
“Provide a detailed analysis of the [XYZ] release including reach and streaming performance.”
🚀 Opportunity Spotting
“Which artists showed the highest audience penetration rates last week?”
“Which releases had strong reach but underperformed in streaming?”
💡 Why Use It?
The Executive Audience Dashboard gives you:
✅ Fast, actionable reporting on release health
✅ Real-time insight into fan engagement and streaming lift
✅ AI-powered trends and summaries to scale your analysis
✅ Visibility across your entire roster—at a glance
It’s built for decision-makers who need to drive smarter investment, faster pivots, and better outcomes across release schedules.
🔄 Always Improving
We’re continuously enhancing the dashboard and assistant based on user feedback. Expect even more advanced benchmarking and artist-specific analysis in the near future.
🧠 Final Takeaway
If you want to understand what’s fuelling — or hindering — your artists’ streaming success, it starts here. The Executive Audience Dashboard empowers you to tie marketing efforts directly to real-world results, and to make each release smarter than the last.
➡️ Open the dashboard today and start exploring how audience engagement translates into streaming momentum.