How to use the Music Marketing Assistant

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In the fast-paced world of music marketing, having instant access to strategy, insights, and data can make all the difference.

Whether you're preparing a new release, looking for promotional tactics, or refining your digital marketing approach, the Music Marketing Assistant is your 24/7 creative strategist built into the Wavo platform.

This tool is not for data analysis or campaign reporting—that’s what our data assistants are for. Instead, the Music Marketing Assistant helps you think strategically: it offers music-specific marketing knowledge, structured guidance, and access to Wavo’s methodologies so you can plan better, faster, and with more confidence.

Here’s how to get the most out of it 👇

🚀 Getting Started: Where to Find It

No matter where you are in the Wavo platform—Audience Dashboard or Streaming Insights—you can start a conversation with the assistant.

  1. Open the right-hand sidebar.

  2. Click “Music Marketing Assistant”.

  3. Type your question, or use a preset prompt to get started

The assistant is built right into your workflow—designed to guide you with personalized, industry-savvy support across every tool you use.

🛠 What It Does

The assistant is a general-purpose marketing companion, trained on music industry best practices and Wavo’s own release strategies. It’s here to help you:

  • Brainstorm release strategies

  • Explore new promotion tactics

  • Learn Wavo’s product capabilities

  • Get clarity on complex marketing workflows

  • Access music-specific tips and frameworks

Example Prompts to Try

Want to see what’s possible? Try these real examples to spark ideas and accelerate your planning:

🎯 Release Planning

  • “Can you suggest playlists I should target for my upcoming rap release?”

  • “What should I be doing 2 weeks before a single drops?”

  • “How should I time my release to maximize editorial and algorithmic visibility?”

📣 Promotion Tactics

  • “What’s a good TikTok strategy for a new artist in pop?”

  • “How can I use email marketing in my release plan?”

  • “What’s the best way to coordinate influencer activations with paid ads?”

🎓 Education & Methodology

  • “What does Wavo’s release strategy framework look like?”

  • “Share best practices for Spotify and Apple Music playlist pitching.”

  • “What does a strong week 1 launch look like?”

🤝 Product How-Tos

  • “How can I use the Audience Dashboard to plan organic strategy?”

  • “Where do I go to understand streaming trends?”

  • “What dashboards are best for team-wide release reviews?”

💡 Why Use It?

Because the assistant:

✅ Speeds up your planning process

✅ Keeps you aligned with current trends

✅ Helps you stay creative under pressure

✅ Works from anywhere inside the Wavo platform

You can use it for launch checklists, strategic brainstorms, or even internal team discussions. Think of it as your always-on release planner and trend researcher.

🔄 Always Evolving

We’re constantly adding new knowledge to the assistant—new prompts, playbooks, and platform-specific tips based on what’s happening in the market. If there’s something you want it to cover, let us know.

🧠 Final Thought

Music marketing is fast, noisy, and ever-changing. With Wavo’s Music Marketing Assistant, you’ll always have a strategic compass to guide your next move—whether it’s pitching playlists, launching a TikTok teaser, or timing your next drop.

➡️ Try it now from the Wavo sidebar—and make your next release smarter, faster, and stronger.

Looking for data insights? Check out our Audience Dashboard Assistant for campaign summaries, trend analysis, and performance insights.

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Guest User