Marketing and Analytics Solutions for the Music Industry | Recorded Music

 
 
 

 
 
 

Our team of recorded music specialists will work with you to develop effective marketing campaigns from start to finish. Here’s how:

 
 
 
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Identify emerging markets

We identify artist and competitor signals on radio, social, and streaming so you can run hyper-relevant digital campaigns where people are already paying attention.

 
 
 
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Set goals and forecast results

Work with a specialist to define marketing goals and allocate budgets based on prior campaigns and music industry benchmarks. Set expectations for campaign pacing and outcomes.

 
 
 
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Understand marketing impact

See progress toward marketing goals in an easy-to-read analytics dashboard. Measure relevant metrics expected from a recorded music campaign.

 
 
 
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Capture valuable fan insights

Connect the dots between platforms to surface insights about artist audiences. Get actionable data and visualizations for stakeholders and team members.

 
 

 
 
 
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Advertise with impact

We analyzed some of the best and worst-performing music ads across Facebook, YouTube, and Instagram, so you have a set framework to fine-tune creative.

 

Read our latest recorded music research